Meet Danny Hart at iceBike!

20th - 22nd February 2018
Arena MK, Milton Keynes

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What should you expect at iceBike*?

Now in its twelfth year, iceBike* is back and better than ever. We’ve worked tirelessly for the last 12 months to figure out how to make the show even more relevant, and think we’ve created a great show schedule that’ll help you get the most out of your business in 2018. With that in mind we have seminars, advice, pro riders and, of course, all the latest products from some of the most recognisable brands in cycling like Shimano, Lazer, Park Tool, Elite, DT Swiss, PEARL iZUMi and many more. Oh, and by popular demand, the evening karaoke is back as well...

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Exclusive show offers from over 70 brands

Find us at Arena:MK

Home of iceBike* for 3 years, Arena:MK is large, modern and conveniently close to Ikea. With masses of on-site parking, a built-in hotel and right next door to a selection of restaurants, it’s the perfect location for the UK’s biggest in-house cycle trade show.

Travelling by Car

Extensive on-site parking is available at Arena:MK and the DoubleTree by Hilton hotel (next to the arena). The car parks are free and well marked out please click here to view the pdf for a full parking map.

Travelling By Air or Rail

The nearest train station to iceBike* is Milton Keynes Central, with Luton being the closest airport. Please fill out the booking form and we will organise transport for you to get to and from the venue.

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What's going on this year?

With live seminars, representatives from all our brands ready to chat and plenty of post-show entertainment as well, iceBike* is far more than just products on stands.

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Expanded Business Services Area at iceBike* 2018

Madison is set to expand its Business Services Area at this year’s iceBike* to offer dealers a wealth of advice and tips about the various services available to them that they may not yet taken advantage of.

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Meet Danny Hart and the new-look Madison Saracen Team at iceBike* 2018

You can always count on iceBike* to see a few familiar faces, whether it’s clients, colleagues or athletes but this year the show is welcoming one of the most recognisable faces in cycling and all-round mountain bike legend, Danny Hart.

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Attend the 2018 Madison Genesis launch and ride at iceBike*!

Win a chance to join Madison Genesis at iceBike* for the 2018 team launch and rideout.

Highlights from iceBike* 2017

Just a few of last year’s highlights, including two prototype bikes from Genesis, Shimano’s latest Dura-Ace groupsets, DT Swiss’s brand-new suspension forks, the Shimano STEPS eBike test track and live talks on the Park Tool stand with Calvin Jones.