NEWS
With live seminars, representatives from all our brands ready to chat and plenty of post-show entertainment as well, iceBike* is far more than just products on stands.
NEW Genesis iceBike* 2026
New bikes and glimpse at the future...
Only Two Weeks To go!
There's still time to sign up.
Goodie bags!
We've gone big this year!
Shimano at iceBike* 2026
The big blue brand will be out in force at the show with daily new product presentations, tech demos, all the latest gear, Shimano Service Centre information and some unbeatable show-only groupset offers.
Presentations and talks announced
New format for 2026
iceBike* 2026 - Track sessions
Sign up to ride at iceBike*
A word from our CEO, Dominic Langan
Dear valued customer
Celebrate the career of a legend at iceBike* 2026
Calvin Jones announces retirement and final UK appearance at iceBike* London next month
Maxxis strengthens UK market strategy with Madison exclusivity agreement.
Madison is pleased to announce an enhanced partnership with global tyre brand Maxxis.
iceBike* 2026 -Business Services Lounge
This year we have updated and refreshed the part of the show where visitors learn how Madison can support their businesses.
Shimano Expands GRX Family with RX717 Components
Featuring More Affordable 1 x 12-Speed GRX Di2 Options
Evening Entertainment for iceBike* 2026
iceBike* evenings are legendary
Two Months until iceBike* 2026
As 2025 wraps up, the race to iceBike* 2026 is only just kicking off.
Track Sessions at iceBike* 2026
This iceBike* we are giving a limited number of guests the chance to experience a track session at the Lee Valley Velopark and National Cycling Centre.
So many bikes to see!
Genesis and Ridgeback will have their latest designs on show.
Huge Brands at iceBike* 2026
With less than three months to go, we have some massive brands confirmed for iceBike* 2026.
Lazer Unveils the Impala KinetiCore with Revolutionary DualCore Technology
A new era of mountain bike protection, developed in partnership with professional rider Jono Jones.
The lightest way up
DT Swiss introduce their lightest Aero wheels (yet) now with carbon spokes.
THE FUTURE IS CLOSER THAN YOU THINK.
Vittoria Launches the Terreno PRO Gravel Range.
Truflo adds the Electron electric bike pump to its expanding lineup of high-performance pumps and inflators
Truflo is excited to introduce the Electron, a compact, high-performance electric bike pump that offers a convenient alternative to traditional portable pumps.
Genesis introduces new CDA Junior alongside refreshed CDA 10 and 20 models
British adventure brand Genesis has expanded its lineup with three new models, including the all-new CDA Junior.
Madison to distribute COROS GPS and Wearables in the UK and Ireland
Madison is excited to announce that it will begin exclusive distribution of COROS GPS and Wearable products into the UK and Irish cycle markets.
DT Swiss Introduces Degrees of Freedom
The retrofittable Anti-Kickback system
NEW ZWIFT CLICK ARRIVES ON ZWIFT READY TRAINERS
Elite’s Zwift Ready trainers come with new Zwift Click, offering seamless control, instant virtual shifting, and full control of Zwift straight from your handlebars
VITTORIA’S CYCLOCROSS UNIVERSE EXPANDS
Vittoria introduce new CX Air Liner and refresh their Endurance CX Range
Madison Clothing launches AW25 collection with updates to its award-winning range
Madison Clothing is pleased to unveil its Autumn/Winter 2025 collection, featuring technical apparel designed for road, gravel, mountain biking, and commuting, with British winter riding conditions in mind.
iceBike* is back for 2026 with Manchester and London shows
iceBike* will return in February 2026, taking place for the fourth year at the National Cycling Centre in Manchester and the third time at the Lee Valley Velopark in London.
SHIMANO Introduces New XTR PD-M9220 Pedals for Aggressive Trail Riding and Racing
Rounding out Shimano’s full XTR offering is the new PD-M9220 enduro and trail pedal engineered for the most demanding trails and most aggressive riders.
Madison and Shimano Deliver Neutral Support at the 2025 Lloyds Tour of Britain Women
This year, Madison is proud to play a key role behind the scenes at the Lloyds Tour of Britain Women
INTRODUCING RIVO. SMART AND ZWIFT READY
Meet Rivo, the new smart trainer from Elite
VITTORIA INTRODUCES THE NEW GRAVEL ENDURANCE RANGE & NEW SIZES FOR THE AIR-LINER LIGHT GRAVEL
Vitoria’s new Gravel Endurance range is ready to make its market debut.
Madison Bags update affordable cycle bag range for commuters and adventurers alike.
Madison is pleased to share its latest range of cycle bags, designed for everyday riders and weekend explorers.
Dissector Returns: Maxxis Trail Tyre Gets Performance-Oriented Overhaul
The Maxxis Dissector is back, and it’s better than ever.
SHIMANO Reignites its Pedal Legacy with New Multi-Entry CL-MT001 2-Bolt SPD Cleats
Shimano unveils the new CL-MT001 two-bolt SPD cleat
SHIMANO Launches RX910 S-PHYRE Gravel Race Shoe with Revolutionary Pontoon Cleat System
The RX910 draws on years of Shimano product innovation