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Meet Danny Hart and the new-look Madison Saracen Team at iceBike* 2018

You can always count on iceBike* to see a few familiar faces, whether it’s clients, colleagues or athletes but this year the show is welcoming one of the most recognisable faces in cycling and all-round mountain bike legend, Danny Hart.

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Attend the 2018 Madison Genesis launch and ride at iceBike*!

Win a chance to join Madison Genesis at iceBike* for the 2018 team launch and rideout.

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Danny Hart to ride for Madison Saracen from 2018

We can finally lift the lid on one of the worst-kept secrets in mountain biking and announce that Danny Hart will be riding for Madison Saracen from 2018.

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Madison to sell Zwift memberships

Madison is pleased to announce it will now sell Zwift memberships to retailers as a brilliant add on when selling Elite turbo trainers or other compatible smart trainers.

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Limited Edition Madison Genesis Scoot

Madison Genesis has launched a limited edition balance bike for all young riders just in time for Christmas. The Madison Genesis Scoot is available now in team colours from retailers across the UK.

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Madison to open up partner store programme

Retailers are welcomed to apply to be part of the industry-leading programme after having successfully completed its trial phase

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Cycliq launch new cameras

Safer, smarter, sharper, smaller: Cycliq launch new additions to integrated bike camera & light range

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Registration for iceBike* 2018 now open

Registration for iceBike* 2018 now open You heard it here first, iceBike* is back for 2018 between 20-22nd February at Arena:MK in Milton Keynes.

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The best of iceBike* 2017

2017 saw an incredible edition of iceBike*, but 2018 is going to blow it out of the water. Check out the gallery below for a little taste of what you can expect.

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Madison announce partnership with Karcher

Madison is pleased to announce a partnership with Kärcher for distribution of their OC3 portable cleaner, their most portable unit yet.