The concept store was a big hit at iceBike* two years ago, so the decision has been made to bring it back for visitors to pick up some hints and tips on merchandising and store layout best practice.
The Lazer Bullet 2.0 helmet offers everything the first generation Bullet helmet had to offer, but pushes each feature to a higher level. It finds an even better balance between performance, comfort and safety.
Madison is excited to announce three brands that will be making their first iceBike* appearance this year at Arena:MK next month.
DT Swiss are thrilled and honored to announce that the F 535 ONE has been awarded with the Design & Innovation Award!
Dunbar, hailed as one of the top performance coaches has over 12 years practical retail experience and 11 years as a top performance coach. He has coached thousands of people from a variety of retailing and business backgrounds.
Kicking off the New Year, Team Sunweb is proud to announce that they have teamed up with Lazer as their helmet supplier and technology partner for all three programs
Science in Sport is making significant changes to its route to market from January 1st 2019. Having previously been available to the bike trade through multiple distributors, it will now exclusively be available through Madison.
Madison is pleased to announce that it will distribute the smart Cosmo Connected Bike Light to retailers across the UK and Ireland, starting immediately.
The German Design Awards are the international premier prizes awarded by the German Design Council. Its goal: to discover, present, and honour unique trends in design.
Following the date announcement for iceBike* 2019, Madison and Sportline is pleased to reveal a few tentative details for the 13th iteration of the massive in-house trade show.
True to its roots, 100% continues to deliver unique and highly recognizable performance sunglass frames while including all the latest eyewear technology the brand is already known for.