With live seminars, representatives from all our brands ready to chat and plenty of post-show entertainment as well, iceBike* is far more than just products on stands.
Vittoria Launches the Terreno PRO Gravel Range.
British adventure brand Genesis has expanded its lineup with three new models, including the all-new CDA Junior.
Madison is excited to announce that it will begin exclusive distribution of COROS GPS and Wearable products into the UK and Irish cycle markets.
The retrofittable Anti-Kickback system
Vittoria introduce new CX Air Liner and refresh their Endurance CX Range
Elite’s Zwift Ready trainers come with new Zwift Click, offering seamless control, instant virtual shifting, and full control of Zwift straight from your handlebars
Madison Clothing is pleased to unveil its Autumn/Winter 2025 collection, featuring technical apparel designed for road, gravel, mountain biking, and commuting, with British winter riding conditions in mind.
iceBike* will return in February 2026, taking place for the fourth year at the National Cycling Centre in Manchester and the third time at the Lee Valley Velopark in London.
Rounding out Shimano’s full XTR offering is the new PD-M9220 enduro and trail pedal engineered for the most demanding trails and most aggressive riders.
The RX910 draws on years of Shimano product innovation
Shimano unveils the new CL-MT001 two-bolt SPD cleat
The Maxxis Dissector is back, and it’s better than ever.
Madison is pleased to share its latest range of cycle bags, designed for everyday riders and weekend explorers.
Vitoria’s new Gravel Endurance range is ready to make its market debut.
Meet Rivo, the new smart trainer from Elite
This year, Madison is proud to play a key role behind the scenes at the Lloyds Tour of Britain Women